An Expert Voice in Interiors and Lifestyle PR

Specialist Interiors PR Agency

Simpler PR is an established, successful and celebrated Interiors and Lifestyle PR agency. Most of our clients have been with us for many years – over 10 years plus – and we believe that level of satisfaction in such a highly competitive market demonstrates why you should choose Simpler PR.

After over 21 years of operating in the UK we are excited to take our knowledge and expertise to the United States, assisting our UK clients to reach this new and affluent market.

Digital PR

Building Online Brand Communities

A vital component of successful PR in the 21st Century, adding brand authority and credibility when customers are browsing and shopping in this crowded arena.

Social Media

Building Your Brand Reputation

Social Media is a crucial part of the PR mix and works well for interior brands on many levels; this is achieved by showcasing a product’s visual appeal, maximising the scope for targeting to relevant buyers and communicating with new and existing customers.

Print PR

Opening Up New Channels for Your Brand

The media landscape still keeps print at its heart. In-depth brand profiles, product round ups, trend reports and large-scale photoshoots, all name print as their permanent residence.

Content Creation

Creating Unique & Durable Content

Marketing a brand is more than just a fancy logo, clever by-line or gorgeous imagery – it is important to make storytelling part of the marketing mix.

Why Work With Us

EST. 2003

We celebrated our 21st birthday in April of 2024, and we are beginning to feel very grown up! In all seriousness our unique position as a renowned and highly respected Interiors and Lifestyle PR agency sets us apart.

Whilst longevity isn’t everything, when it is combined with success, excellent testimonials and happy clients you know you have a winning formula.

At Simpler PR we can deliver on all of the below and offer clients:

  • Years of experience
  • In-depth industry knowledge
  • Relatable relevance
  • Excellent ROI
  • Valuable contacts
  • Sector expertise
  • Endless creativity
  • Skilful writing
  • Superb track record
  • Honest to a fault
  • Celebrated integrity

Intricacies of Interiors PR

Interiors PR is a very different proposition and needs a very specific and tailored approach. Whilst Interiors PR has very visually appealing assets there are also technical and practical elements which need to be addressed.

Knowing the specific information that interior editors, picture desks and freelancing contributors need gives us a huge advantage when pitching stories. It isn’t enough to describe a chair as stunning or gorgeous, there has to be meat on the bones: what material is the chair made from? What are the size specifications, and perhaps most importantly what is its design influence?

For kitchen product PR the journalists will need lots of very specific information, which we know we need to provide. For example, within kitchen case-study pitching a comprehensive checklist of products and materials needs to be included. The benefits of working with a specialist Interiors PR agency includes knowing that your brand and products will be pitched to relevant contacts, you will be featured editorially in the right environment, and you will never miss an appropriate opportunity.

If you are an interior brand utilising a specialist Interiors PR agency with an enviable reputation, relatable industry knowledge, an exemplary track record combined with flair and creativity, then you will ensure success.

Our Clients and Case Studies

Specialist Interiors PR Agency

We have a fabulous group of clients, most of whom have been with us for many years. This is something we are incredibly proud of. As well as supporting SME’s and start-up companies we are very proud to represent some of the UK and Europe’s biggest interior brands.

What our clients have to say.

Specialist Interiors and Lifestyle PR Agency

Discover what our clients have to say about working with Simpler PR. Our testimonials highlight the exceptional results and personalised service that make us a trusted partner in the interiors industry. Read first-hand experiences and see how we help brands shine and achieve their PR goals:

Simpler PR was recommended to us as an agency who are “on the pulse” of the KBB media in the UK. Their knowledge, creativity and contacts have hugely helped to ensure Acquabella are seen in all the right places. Our brand is precious to us and we are confident we have entrusted it to the right company. It is early days but we are extremely impressed by the Simpler PR service and results – and they are a pleasure to work with.

Rob Heredia - Acquabella

Successful Interior PR is derived from a complex mix of media and contexts, and we have found that Simpler PR’s total understanding of the media and market have delivered results which meet our very high demand for relevant and response-driven content. The campaign consistently needs to deliver a mix of brand awareness, web traffic spikes and ultimately sales. Not an easy brief. Our brand is very precious to us, and we completely trust the Simpler PR team to help us stand out in this highly competitive arena.

Claire Grimmer - Atkin and Thyme

The team at Simpler PR are fantastic. They have immersed themselves in our brand and are focused entirely on our needs. The där visibility and engagement continue to increase. Simpler PR ‘s Social Media and press coverage reports and analysis are fully transparent and clear.

Peter Legg - Där Lighting